In addition, Zillow operates an industry-leading economics and analytics bureau led by Zillow Group’s Chief Economist Dr. Zillow is the leading real estate and rental marketplace dedicated to empowering consumers with data, inspiration, and knowledge around the place they call home and connecting them with great real estate professionals. Sellers can also consult Zillow’s Owners Dashboard to see in real time how their listing is performing compared to similar ones on the market.

Walls painted in neutral colors have broad appeal and may be a signal that the home is well cared for or has other desirable features. Picking the perfect paint color is one of many factors that may affect why a home sells for more money. Contrasting colors, especially in kitchens and home exteriors add interest and dimension to a room that plays very well in listing photos and videos.” “While cool, neutral wall colors like tan and light blue are still popular, we’re seeing a notable shift in home design where pops of color – particularly in darker hues of blue and gray to even black - are becoming increasingly popular. “For a seller, painting a front door is one the least expensive home prep projects, but also one that can have a powerful impact on a home’s sale price,” says Kerrie Kelly, Zillow home design expert. Homes with yellow exteriors also sell for less. Homes with more style-specific colors like brick or raspberry red kitchens sell for $2,310 less than expected. However, some paint colors might actually deter buyers. Homes with cool, neutral wall colors like blue bathrooms and light taupe living rooms also sold for more than expected. White cabinets contrasted by a dark navy blue or black kitchen island were some of the most common tuxedo kitchens in top-performing listings. Tuxedo kitchens, or kitchens where the upper and lower cabinets are painted in two different colors, sell for a $1,547 premium. Homes with black or charcoal gray front doors sell for $6,271 more than expected, the highest sales premium of all the room and color combinations analyzed. Zillow’s 2018 Paint Color Analysis looked at more than 135,000 photos from sold homes around the country to see how certain paint colors impacted their sale price on average when compared to similar homes with white walls. According to a Zillow ® analysis, homes with black front doors, tuxedo kitchen cabinets, and periwinkle blue bathrooms sell for as much as a $6,000 premium. Painting a home in the right colors can have a significant impact on its sale price.

For-sale listings with neutral wall colors accented by dark pops of color sell for more money, according to Zillow analysis homes with red or brown wall colors can sell for less than expected

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